Made Tech are a renowned software development company, based in London, that specialise in extreme programming, lean, and agile practices.
Initially helping startups get to market fast, they now work with some of the UK’s largest organisations, driving the adoption of modern software delivery practices while delivering innovative applications, and untangling legacy IT estates.
I was hired by Made Tech to help with their marketing strategy. Together, we identified the following five ‘problem’ areas:
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